Introduction
Mobile Legends Bang Bang (MLBB) has been a global phenomenon since its launch in 2016. The game has quickly gained popularity among millions of players worldwide, thanks to its engaging gameplay, colorful characters, and intricate storyline. However, it’s not just about the thrill of the game; MLBB is also using its platform to raise awareness on social issues and encourage players to take action.
In this article, we will delve into how MLBB’s Be the Bida series is tackling social issues and making a positive impact in society. We will explore the stories behind Josh Cullen and Coco Sampang, who have become the face of the Be the Bida campaign, and how they are using their influence to make a difference.
Josh Cullen: The Voice Behind Be the Bida
Josh Cullen is an American YouTuber and streamer who has been playing MLBB since 2018. He has over 3 million subscribers on his YouTube channel, where he streams his games and interacts with his fans. However, it wasn’t until he became involved in MLBB’s Be the Bida campaign that he truly found his calling.
Be the Bida is a campaign that aims to promote social responsibility among players of MLBB. The campaign encourages players to use their platform to make a positive impact on society by supporting causes they believe in. Cullen was chosen as one of the faces of the campaign because of his strong connection with the game and his commitment to using his influence for good.
Through his participation in Be the Bida, Cullen has become an advocate for various social issues, including LGBTQ+ rights, mental health awareness, and environmental conservation. He has collaborated with other influencers and organizations to raise funds and awareness for these causes, and he encourages his fans to join him in making a difference.
Coco Sampang: The Heart of Be the Bida
Coco Sampang is a Filipino-American singer, actress, and MLBB player who has been involved in the game since 2015. She has over 1 million followers on her Instagram account, where she shares her love for music, fashion, and gaming. However, it was her involvement in MLBB’s Be the Bida campaign that truly caught everyone’s attention.
Sampang became the face of the Be the Bida campaign after being approached by MLBB to use her platform to raise awareness on social issues. She was chosen because of her strong connection with the game, her passion for making a positive impact in society, and her ability to connect with her fans on a personal level.
Through her involvement in Be the Bida, Sampang has become an advocate for various social causes, including women’s empowerment, education, and disaster relief efforts. She has collaborated with other influencers and organizations to raise funds and awareness for these causes, and she encourages her fans to join her in making a difference.
Impact of Be the Bida Campaign
The Be the Bida campaign has had a significant impact on society, thanks to the efforts of Cullen and Sampang and other influencers who have joined the movement. The campaign has raised awareness on various social issues, including mental health, environmental conservation, and LGBTQ+ rights, and it has encouraged players to use their platform for good.
MLBB has also taken steps to support the Be the Bida campaign by donating a portion of the game’s revenue to various charities and organizations. The company has also created in-game events and activities that promote social responsibility and encourage players to get involved in making a positive impact in society.
FAQs
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Who is Josh Cullen, and what does he do?
Josh Cullen is an American YouTuber and streamer who has been playing MLBB since 2018. He has over 3 million subscribers on his YouTube channel, where he streams his games and interacts with his fans. However, it wasn’t until he became involved in MLBB’s Be the Bida campaign that he truly found his calling.